Choose a number to explore my journey in AI, strategy and leadership

Hello, I’m Shaadi, an AI Strategist with over 12 years of experience in management consulting, including 9 years dedicated to AI implementation & strategy.

ai expertise

By blending technical proficiency with strategic insight, I’ve led multi-disciplinary teams to develop and deploy transformative AI initiatives. As IBM’s UKI Trustworthy AI Lead, I’m deeply committed to fostering responsible and ethical AI adoption, ensuring organisations can harness the power of AI to achieve sustainable growth.

Strategic Leadership

Advised C-suite executives on AI strategy and implementation, building roadmaps, governance frameworks, and delivering executive-level presentations and board updates.

AI IMPLEMENTATION

Spearheaded the creation and launch of AI-powered solutions, such as an HR Digital Assistant for 8,000 employees at a major Telco and a Conversational Banking platform for 2M+ customers in a UK retail bank’s mobile app.

ai strategies & centres of excellence

Led high-impact AI strategies, including identifying 100+ use case roadmap creation and launching AI Centres of Excellence for key clients in Energy & Utilities and the Public Sector.

innovative ai projects

Led global AI initiatives such as the development of an AI Maturity Model. Sold a first-of-a-kind Large Language Model (Generative AI) analytics project in the UK.

AI Consulting in Australia

Built a $2M+ opportunity pipeline in AI strategy, customer analytics, and knowledge management for major Australian financial institutions, achieving a perfect NPS score of 10 from a key ANZ Banking client.

AI Training and ENABLEMENT

Led teams to create AI learning pathways for all skill levels and promoted Trustworthy and Responsible AI practices. Delivered AI training to clients and colleagues, including Virtual Assistant designers and developers.

credentials

SKILLS

+ Project & Programme Management
+ Design Thinking
+ Agile Methodology
+ AI Strategy
+ AI Governance / Risks & Ethics
+ AI Use Case identification
+ Business Case creation
+ Experience in: Python, Java, HTML, JavaScript, UNIX, SQL
+ AI Cloud Services: Expertise in multi-cloud platforms, including IBM, AWS, and Azure services.

EDUCATION

Queen Mary University of London
+ Computer Science and Mathematics (Hons)

LANGUAGES

+ English – Fluent
+ Persian – Fluent

CERTIFICATIONS

+ Scrum Master Certified
+ Chartered Management Consultant
+ ISTQB Certified Tester Foundation
+ IBM AI Skills Academy graduate

key skills

AI Strategy

project leadership

consulting

application development

global strategy

achievements

SALES GENERATION

Generated £10M+ in sales opportunities, securing new projects and expanding AI adoption across industries.

AI-Powered Solutions

Led the development of an AI-powered chatbot for a major UK bank, implementing an agile cognitive Proof of Concept for handling first-level customer queries. Launched an AI digital advisor for a UK Telco, resulting in a beta release to 16,000 customers and influencing future sales.

ai strategies & centres of excellence

Led high-impact AI strategies, including identifying 100+ use case roadmap creation and launching AI Centres of Excellence for key clients in Energy & Utilities and the Public Sector.

AI Value Assessment

Conducted an AI value assessment for a major UK bank, identifying key opportunities and leading to the sale of a subsequent phase of work.

Technical Development

Developed website analytics tools and managed the technical design and implementation for a major UK retailer.

Leadership Recognition

Recognised with multiple Service Excellence and Culture Catalyst Awards from IBM leadership for outstanding contributions.

Team Leadership

Directed multidisciplinary teams across multiple geographies, ensuring seamless delivery and fostering innovation in AI solutions.

Community Engagement

Actively involved in Women in Tech events and serve as a corporate ambassador for Women of MENA in Tech.

choose me to help you build your strategy

I work with clients to align AI opportunities with their priorities, combining AI with other technologies and change initiatives to deliver value. I advise on Responsible AI practices throughout the AI lifecycle and build multidisciplinary teams to create impactful solutions.

AI STRATEGY & IMPLEMENTATION

LEADERSHIP & COLLABORATION

RESPONSIBLE AI ADVOCACY

Values & Vision

Throughout my career, I’ve been passionate about shaping and executing AI strategies that deliver tangible business value for multinational clients. By blending technical proficiency with strategic insight, I’ve led multi-disciplinary teams to develop and deploy transformative AI initiatives. As IBM’s UKI Trustworthy AI Lead, I’m deeply committed to fostering responsible and ethical AI adoption, ensuring organisations can harness the power of AI to achieve sustainable growth.

mission statement

AI Strategy & Growth

I co-create AI strategies that drive growth while aligning technology with core human values: connection, curiosity, and creativity.

Empowering Individuals

I leverage AI to free people from repetitive tasks, empowering them to uncover innovative solutions, build stronger relationships, and enhance well-being.

Responsible AI for the Future

I advocate for Responsible AI and collaboration, aiming to build a future where businesses thrive, workplaces inspire, and progress accelerates in the direction of purpose.

flexible work advocate

I currently work a 4 day work week and I believe technology can help you achieve this and more. I speak on this topic on panel discussions and podcasts.

Strategic Leadership & AI Excellence

5 Key Pillars of Success

DRIVING AI STRATEGY WITH IMPACT AND CREDIBILITY

BUILDING TEAMS, EMPOWERING GROWTH

DRIVING ORGANISATIONAL VALUE WITH AI STRATEGY

EXCELLENCE THROUGH COLLABORATION

INSPIRING INNOVATION AND LEADERSHIP

articles & talks

I have actively participated in numerous discussions and events exploring the transformative impact of AI on our work, including its applications and implications within the energy and utilities industry, learning and education, and the development of AI strategy and governance frameworks.

Consulting Case Study

Read My Consulting Journey To CHMC

Talks At Innovation Valley

AI and Future of Work & Education

Artificial Intelligence Webinar

Listen to me on the Artificial Intelligence & the four-day workweek Webinar.

Work Time Reduction Panel

Artificial Intelligence & the four-day work week.

INDUSTRIES I HAVE WORKED WITH

BANKING

INSURANCE

ENERGY

TELECOM

RETAIL

Let’s unlock the future of AI together!